Who we are
We are an insurance, assistance and reinsurance company specializing in travel insurance, health assistance and micro-insurance. Based in Morocco, we operate in Africa, in Asia and in the Middle East. Our vision is to streamline insurance, making it straightforward and accessible, because protecting people should always be simple
Our story
We have been protecting +5 million people in the last 25 years.
Launch in 1998
AXA Assistance Maroc is launched to support the roadside assistance activity for AXA Morocco and develop travel insurance in Morocco
2005-2010
Launch of the first partnerships in West and East Africa
2022
Entry of a new majority shareholder in AXA Assistance Maroc
Mehdi Tazi, former CEO of Saham Group, becomes the main shareholder of AXA Assistance Maroc, while AXA Morocco remains an important shareholder
2025
Rebranding of AXA Assistance Maroc to become Cover Edge.
Establishment of a new location in Mauritius with Cover Edge RE, expanding our presence in the East African region.
Our locations
We operate from offices in Morocco and Mauritius. Additionally, with our presence in Paris, Abidjan, Dakar, and Douala, our sales teams are 100% dedicated to Africa: we are constantly on the ground, staying close to our partners.
Our service footprint
We are always close to offer personnalized, empathetic and efficient service wherever our clients are
Partnerships across Africa
Medical & service provider across the globe
Claims handled each year
Ops & Medical team members dedicated to Africa, Asia & Middle East
Our value proposition
Customized Protection, Seamless Support, Worldwide Reach
From roadside assistance to travel insurance or micro-insurance products, Cover Edge has a wid range products, with the ability to develop customized products to answer any specific needs
Our 24/7 assistance service is backed by an experienced team of +120 claims handlers and dedicated doctors, ensuring seamless support whenever and wherever you need it.
Global reach with the capability to assist policyholders in any country, through a network of over 40,000 medical and non-medical service providers worldwide.
Robust on-the-ground presence in Africa with 8 Sales Directors and Managers in West, Central and East Africa, reinforcing our ability to closely collaborate with our partners
Introducing Omniclaims © in January 2025 —an innovative platform integrating WhatsApp capabilities and an intuitive online claims portal, offering an unparalleled omnichannel claim experience for both clients and partners
Our dedicated top management enables swift decision-making across all aspects, fostering collaboration and quick responses to meet evolving needs.
Our team
Our team
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